Product Testing Research: A Step by Step Guide

Market opportunity has been identified, a concept has been generated, tested, and the prototype is ready. There is one step missing before mass production; product testing.

Mobile vs. Online Market Research: What is the difference?

Compared with pen-and-paper, phone and computer research methodologies mobile and online are relatively new. What are the differences between these methodologies?

New Year’s Resolutions Market Research Can Help You Achieve

The new year has arrived, and you have started executing your plan. On your path to growth, can market research help you be agile and achieve your business goals?

Twentify is now an ESOMAR member!

Effective Immediately — Twentify is an official ESOMAR member.

The Right Way to Measure Net Promoter Score in Physical Retail Stores

We are aware of the term Net Promoter Score. Many companies are measuring NPS with digital surveys. But, how can NPS be measured in the offline retail world?

Cost of a Market Research Study

Every solution has variables affecting its costs, due to operational work they include and the value they provide. But how much market research studies costs?

Pricing in the World of Startups

Pricing is important for a business, as you’ve been told before. But, how can you determine your pricing when you’re just starting up?

The Rise of Online Streaming Services

Twentify Powers Insights in the Competitive ‘Home Entertainment’ Market

Coffee-Crazy: How Canadians Enjoy Their Coffee At Home

Canadian coffee drinkers’ drink an average of 2.8 cups of coffee per day (The Coffee Association of Canada).

Canada’s Coffee Shop Preferences

We Canadians love coffee — our per capita consumption is one of the highest in the world…..and growing. So, we thought it would be fun and insightful to learn more about Canada’s coffee habits.

International Women’s Day in Canada- Stories and Opinions!

The theme of International Women’s Day 2016 was Pledge For Parity, celebrating the social, economic, cultural and political achievements of women.

Valentines Day In Canada: Brand Preferences and Consumer Insights

In this research you will find out how Canadians planned their Valentines Day celebrations, what is the ideal gift for males and females, and which brands Canadians are most likely to select when buying a Valentines Day gift for their partners.

Recent Posts

Product Testing Research: A Step by Step Guide

Market opportunity has been identified, a concept has been generated, tested, and the prototype is ready. There is one step missing before mass produc...

Read more

Mobile vs. Online Market Research: What is the difference?

Compared with pen-and-paper, phone and computer research methodologies mobile and online are relatively new. What are the differences between these me...

Read more

Benefits of Mobile Market Research

Consumer behavior is shifting, and market research evolves to adopt this change. Connecting businesses with hundreds of thousands of consumers via sma...

Read more

Amazon's Retail Expansion Strategy

Amazon is dominating e-commerce, and by acquiring Whole Foods and initiating Amazon Go, Amazon is about to change the retail as we know it. With all t...

Read more