While consumers' needs are changing and new marketing channels are included in the consumers' journeys, their experience is also changing rapidly and causing a constant increase in the competition.
Thanks to tech-oriented research solutions, you can now analyze consumers' interactions with your brand and category, their expectations, purchasing journeys, opportunities in the market, and segments with accurate, action-oriented, real-time insights.
Understand which product your consumers buy from where, when, and why with real-time location-based enter-exit surveys, and analyze their whole experience in-store.
Analyze consumers' values, attitudes, and behaviors and segment them with accurate insights. Reach your consumers most effectively with a personalized marketing approach. With Twentify's Digital Targeting solution, target those segments on digital channels.
Reach the segments repeatedly to conduct for a broad, deep, or following research study phases. Measure the metrics regularly by performing follow-up research with the same target audience via Twentify's Re-Contact.
Şirketlerin ellerindeki kaynakları doğru yere harcamasının en önemli olduğu bir dönemdeyiz. Uzun ve karmaşık setuplar, hedef kitleye ulaşma zorluğu ve bunun yarattığı maliyetler, sorgulanabilir sonuçlar ve oldukça dinamik olan sektörümüzde hıza ayak uyduramayan raporlamalar... “Elimde 1 taş var ve 2 kuş vurmak istiyorum” dediğimiz noktada Twentify devreye giriyor.
Aslı Dilara Tek,
Customer Experience & Research Senior Specialist, MediaMarkt
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