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Apparel and Fashion

Identify Emerging Trends,
Catch Opportunities

While consumers' needs are changing and new marketing channels are included in the consumers' journeys, their experience is also changing rapidly and causing a constant increase in the competition.

Thanks to tech-oriented research solutions, you can now analyze consumers' interactions with your brand and category, their expectations, purchasing journeys, opportunities in the market, and segments with accurate, action-oriented, real-time insights.

Innovative Research Solutions for Fashion and Apparel Brands

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Shopper Research

Understand which product your consumers buy from where, when, and why with real-time location-based enter-exit surveys, and analyze their whole experience in-store.

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Segmentation

Analyze consumers' values, attitudes, and behaviors and segment them with accurate insights. Reach your consumers most effectively with a personalized marketing approach. With Twentify's Digital Targeting solution, target those segments on digital channels.

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Re-Contact

Reach the segments repeatedly to conduct for a broad, deep, or following research study phases. Measure the metrics regularly by performing follow-up research with the same target audience via Twentify's Re-Contact.

Leading companies use Twentify's research solutions in their product development processes and create successful consumer-oriented products.
adidas en yeni ürünlerini, mağazalarını ve iletişim planlarını Twentify ile güçlendiriyor.  beymen'in en yeni ürünleri Twentify'ın trend raporlarıyla şekilleniyor. LC_Waikiki'de son sezon iletişim trendleri Twentify'dan 

defacto yeni sezona Twentify ile başlıyor. puma en yeni ayakkabılarını Twentify'ın içgörüleri ile tüketicilere ulaştırıyor.Koton'da yeni moda yine Twentify içgörülerinden. Penti'de en yeni ve en iyi ürünler Twentify araştırmalarıyla buluştu.

 

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MediaMarkt, Twentify Çözümleriyle Tüketicisine Daha Hızlı Ulaşıyor

Şirketlerin ellerindeki kaynakları doğru yere harcamasının en önemli olduğu bir dönemdeyiz. Uzun ve karmaşık setuplar, hedef kitleye ulaşma zorluğu ve bunun yarattığı maliyetler, sorgulanabilir sonuçlar ve oldukça dinamik olan sektörümüzde hıza ayak uyduramayan raporlamalar... “Elimde 1 taş var ve 2 kuş vurmak istiyorum” dediğimiz noktada Twentify devreye giriyor.

Aslı Dilara Tek,
Customer Experience & Research Senior Specialist, MediaMarkt

Stay Ahead of the Competition, Strengthen Your Position

Decode the stages of consumers' journey and identify the opportunities.

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