Latest E-Commerce Trends in Turkey with the Details of 8 Categories

Twentify Ekibi | Jul 9, 2021 12:18:26 PM

AIn the last couple of years, Turkey has become one of the most intriguing markets for the booming e-commerce industry. Since the first report we published on Turkish e-commerce in 2018, a lot has changed. Last year, e-commerce giants have gone through many milestones, including Trendyol’s $350 million investment from Alibaba, Getir’s European launch, Hepsiburada’s Nasqad move, on-demand delivery investments by FMCG giants, and more. Adding the pandemic’s life-changing new normal, online and mobile shopping have become the mainstream way of buying things in the country.

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Latest E-Commerce Trends in Turkey with the Details of 8 Categories

AIn the last couple of years, Turkey has become one of the most intriguing markets for the booming e-commerce industry. Since the first report we published on Turkish e-commerce in 2018, a lot has changed. Last year, e-commerce giants have gone through many milestones, including Trendyol’s $350 million investment from Alibaba, Getir’s European launch, Hepsiburada’s Nasqad move, on-demand delivery investments by FMCG giants, and more. Adding the pandemic’s life-changing new normal, online and mobile shopping have become the mainstream way of buying things in the country.

Twentify Ekibi | Jul 9, 2021 12:18:26 PM

Loyalty and Satisfaction Research on Over-the-Top Media Services

Cable TV is declining; and over-the-top media services like Netflix, Hulu, and Amazon Video are growing. Across these companies, which OTT media service subscribers are the most loyal ones to their brands, and what are their satisfaction levels?

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Çağlar Bozkurt | Feb 23, 2018 1:30:15 PM

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Compared with pen-and-paper, phone and computer research methodologies mobile and online are relatively new. What are the differences between these methodologies?

Çağlar Bozkurt | Feb 20, 2018 12:37:53 PM

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Çağlar Bozkurt | Feb 19, 2018 2:18:49 PM

Amazon's Retail Expansion Strategy

Amazon is dominating e-commerce, and by acquiring Whole Foods and initiating Amazon Go, Amazon is about to change the retail as we know it. With all these news, what is Amazon's strategy behind these moves?

Çağlar Bozkurt | Feb 16, 2018 9:28:05 AM

Amazon Go is the Pioneer of the New Retail Era

Amazon has invented the MVP of the Future of Retail, and it looks terrifying for traditional brick-and-mortar retailers. What are the reasons making Amazon Go the future, and what can retailers do about it?

Çağlar Bozkurt | Feb 15, 2018 1:19:09 PM

Lessons to Learn from Twitter on Product Development

Traditional industries have lots to learn from technology companies on product development. One of these technology companies is Twitter, and Twitter has many inspiring stories of doing it right.

Çağlar Bozkurt | Feb 1, 2018 6:45:31 PM

How to Measure and Improve the Effectiveness of Retail Stores?

Shopper decisions change according to their experience in the retail stores; and for brands, retail is the most challenging channel to improve and maintain. How can brands manage this channel efficiently while maintaining the quality?

Çağlar Bozkurt | Jan 23, 2018 12:29:36 PM
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Latest E-Commerce Trends in Turkey with the Details of 8 Categories

AIn the last couple of years, Turkey has become one of the most intriguing markets for the booming e-commerce industry. Since the first report we publ...

Read more

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