Cable TV is declining; and over-the-top media services like Netflix, Hulu, and Amazon Video are growing. Across these companies, which OTT media service subscribers are the most loyal ones to their brands, and what are their satisfaction levels?
Cable TV is declining; and over-the-top media services like Netflix, Hulu, and Amazon Video are growing. Across these companies, which OTT media servi...
NPS is the easiest way of giving feedback to businesses for your customers too since they can quickly make you understand by selecting a score. But, h...
A look at the Canadian OTC drugs market, and examples on how market research can help brands in this market on differentiating themselves to get ahead...
Market opportunity has been identified, a concept has been generated, tested, and the prototype is ready. There is one step missing before mass produc...