We developed a research project and examined in detail the moments, people, subjects, and consumer behaviors that make people smile, using mobile quantitative research methodology on the Bounty platform to create Türkiye's Smile Map for Amazon Türkiye.
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In this project, we planned to conduct a B2B brand awareness study to reach the target audience of small and medium-sized business owners, tradespeople, and self-employed people for our fin-tech client. Let's check out the case!
In this project, we use our propriety approach, Claim Creator Model, enables us to deeply understand consumers behaviour and reached category decision makers for our global FMCG brand in UAE and KSA countries.
Following the Covid-19 breakout, consumers started to reach entertainment content in different channels and consume different types of content. So, the brand wanted to understand those changes, define the "new" cinema lovers and create a personalized marketing strategy focusing on digital channels by using Twentify's solutions.
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The company conducted a mystery shopper study to track pharmacists' recommendations during moments of purchase and the consumers' decision-making process in the pharmacy channel, as well as the highlighted features of the client's products, and alternative / accompanying recommended rival products.
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Sanofi preferred Twentify's technology-centered research solutions to create the digestive health landscape of the Turkish people and gained accurate and rich insights that guide their marketing strategy.
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A global dairy products brand wanted to understand the current situation of its underperforming dairy product. The main struggles regarding the product were low conversion rate and low volume/value share in the market. Check out how we identified growth areas by creating a custom research project.
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A global fast-moving consumer goods company used Twentify's brand pulse research to measure the awareness and perceptions of different brands within their target audience across various categories, guiding their studies.
The hardware store brand used Twentify's solutions to understand plumbers' behaviors, cable preferences, and usage to offer and market products for professionals.
A global media and communication agency preferred Twentify to determine the target audience and create a consumer-focused strategy for a new multi-channel communication campaign for their client selling sports products.
A next-generation internet provider from Canada preferred Twentify to understand consumer reactions in real-time, based on changing regulations, trends, and general dynamics in the market, to direct their marketing strategy.
An international soft drink company used Twentify's Geo-triggering research methodology to learn about shoppers' pre-purchase behaviors and shopping baskets, allowing the brand to determine its commercial marketing strategy.
A coffee chain measured the in-store customer experience across all its locations with Twentify and learned the reasons behind customers' decisions.
A bedding company used Twentify brand research to learn about the brands that their target audience prefers and the reasons behind those choices and gained insight into their brand's perception to improve their communication strategy.
A chips brand preferred Twentify's research solutions to see how different name alternatives affect their target audience and identified the name alternative that resonates most effectively with consumers.
A fast-moving consumer goods brand developed a new herbal tea product and wanted to understand consumers' brewing behaviors to make their packaging and experience consumer-focused.
A US transportation company determined their prices for different cities in the US with Twentify's price research and implemented conversion-creating prices for their consumers.
A national cheese brand identified the most effective product packaging alternatives based on consumer feedback and made consumer-focused marketing decisions.
An international fast-consuming products brand wanted to learn about consumers' consumption behaviors and uncover growth opportunities by adding new product types to its product portfolio.
A global fast-consuming products brand wanted to determine the most effective visual among the alternatives prepared for a new advertising campaign for a toothpaste product.
The brand wanted to work with a celebrity to increase the awareness and effectiveness of its communication campaign for a new detergent product and conducted research with Twentify to find the celebrity that would be most effective with its target audience.
A global fast-consuming products brand wanted to reveal the most effective slogan among alternatives created for their advertising campaign for their new shampoo product developed for oily hair.
A leading clothing brand wanted to see the uplift in brand metrics which is affected from its advertising campaign among its target audience.
A global technology company analyzed the market dynamics for their new smartphone models using Twentify's solutions and precisely identified their target audience.