Blockchain: The Revolutionary Technology of the Digital World

IBlockchain technology, although initially introduced in Satoshi Nakamoto's 2008 Bitcoin paper, now spans a wide range of applications from the financial sector to healthcare services, supply chains, and voting systems. This technology enables transactions to be recorded and verified on a distributed network without the need for a third-party intermediary, thus minimizing issues like data manipulation and fraud while enhancing transparency and trust.

Impressive Rise of Artificial Intelligence

In recent years, artificial intelligence (AI) technology has been at the forefront of advanced and emerging applications in many fields. Deep learning and machine learning models have become capable of analyzing complex datasets, extracting meaningful patterns, and even predicting future trends. These technologies are bringing about significant changes across a wide range of sectors, from the business world to healthcare, education, and finance. From smart assistants to self-driving vehicles, medical diagnostic tools to personalized learning applications, the impact of artificial intelligence can be observed in many areas. Here is where artificial intelligence stands and its areas of application:

Net Promoter Score: The Easiest Way to Measure Customer Satisfaction

NPS is the easiest way of giving feedback to businesses for your customers too since they can quickly make you understand by selecting a score. But, how can you conduct NPS measurement studies, and how can you extend the reach of customer scores with key driver analysis?

Benefits of Mobile Market Research

Consumer behavior is shifting, and market research evolves to adopt this change. Connecting businesses with hundreds of thousands of consumers via smartphones, what benefits mobile market research provides to businesses?

Lessons to Learn from Twitter on Product Development

Traditional industries have lots to learn from technology companies on product development. One of these technology companies is Twitter, and Twitter has many inspiring stories of doing it right.

How to Measure and Improve the Effectiveness of Retail Stores?

Shopper decisions change according to their experience in the retail stores; and for brands, retail is the most challenging channel to improve and maintain. How can brands manage this channel efficiently while maintaining the quality?

Do We Need Buyer Personas in Marketing?

Marketing personas are old-fashioned — so they say. We are already defining the needs of our audience with customer interviews, customer feedbacks, and market research. Why do we need personas?

The Ultimate Guide to Buyer Personas

Personas are like dictionaries of your customers — that include all details you need to take a look at. But, how can you find the right information about your customers?

Pricing in the World of Startups

Pricing is important for a business, as you’ve been told before. But, how can you determine your pricing when you’re just starting up?

Lessons from the Retail Industry & Implications for Market Research

 Successful retailers were able to improve operational performance and boost sales by leveraging insights, new product development and staffing. Are you doing all you can to optimize your B2C efforts?

Recent Posts

Blockchain: The Revolutionary Technology of the Digital World

IBlockchain technology, although initially introduced in Satoshi Nakamoto's 2008 Bitcoin paper, now spans a wide range of applications from the financ...

Read more

Impressive Rise of Artificial Intelligence

In recent years, artificial intelligence (AI) technology has been at the forefront of advanced and emerging applications in many fields. Deep learning...

Read more

How to Write a Good and Effective Research Brief

As Twentify, we believe a well-written research brief sets the foundation for a successful research study. In this blog post, we will discuss how to w...

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Latest E-Commerce Trends in Turkey with the Details of 8 Categories

AIn the last couple of years, Turkey has become one of the most intriguing markets for the booming e-commerce industry. Since the first report we publ...

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