Blockchain: The Revolutionary Technology of the Digital World

IBlockchain technology, although initially introduced in Satoshi Nakamoto's 2008 Bitcoin paper, now spans a wide range of applications from the financial sector to healthcare services, supply chains, and voting systems. This technology enables transactions to be recorded and verified on a distributed network without the need for a third-party intermediary, thus minimizing issues like data manipulation and fraud while enhancing transparency and trust.

Blockchain: The Revolutionary Technology of the Digital World

IBlockchain technology, although initially introduced in Satoshi Nakamoto's 2008 Bitcoin paper, now spans a wide range of applications from the financial sector to healthcare services, supply chains, and voting systems. This technology enables transactions to be recorded and verified on a distributed network without the need for a third-party intermediary, thus minimizing issues like data manipulation and fraud while enhancing transparency and trust.

Impressive Rise of Artificial Intelligence

In recent years, artificial intelligence (AI) technology has been at the forefront of advanced and emerging applications in many fields. Deep learning and machine learning models have become capable of analyzing complex datasets, extracting meaningful patterns, and even predicting future trends. These technologies are bringing about significant changes across a wide range of sectors, from the business world to healthcare, education, and finance. From smart assistants to self-driving vehicles, medical diagnostic tools to personalized learning applications, the impact of artificial intelligence can be observed in many areas. Here is where artificial intelligence stands and its areas of application:

How to Write a Good and Effective Research Brief

As Twentify, we believe a well-written research brief sets the foundation for a successful research study. In this blog post, we will discuss how to write a good and effective research brief that will help companies run a successful study and reach their goals.

Latest E-Commerce Trends in Turkey with the Details of 8 Categories

AIn the last couple of years, Turkey has become one of the most intriguing markets for the booming e-commerce industry. Since the first report we published on Turkish e-commerce in 2018, a lot has changed. Last year, e-commerce giants have gone through many milestones, including Trendyol’s $350 million investment from Alibaba, Getir’s European launch, Hepsiburada’s Nasqad move, on-demand delivery investments by FMCG giants, and more. Adding the pandemic’s life-changing new normal, online and mobile shopping have become the mainstream way of buying things in the country.

Loyalty and Satisfaction Research on Over-the-Top Media Services

Cable TV is declining; and over-the-top media services like Netflix, Hulu, and Amazon Video are growing. Across these companies, which OTT media service subscribers are the most loyal ones to their brands, and what are their satisfaction levels?

Net Promoter Score: The Easiest Way to Measure Customer Satisfaction

NPS is the easiest way of giving feedback to businesses for your customers too since they can quickly make you understand by selecting a score. But, how can you conduct NPS measurement studies, and how can you extend the reach of customer scores with key driver analysis?

Taking the Red Pill: How Can OTC Drug Brands Penetrate More Households

A look at the Canadian OTC drugs market, and examples on how market research can help brands in this market on differentiating themselves to get ahead of the competition.

Product Testing Research: A Step by Step Guide

Market opportunity has been identified, a concept has been generated, tested, and the prototype is ready. There is one step missing before mass production; product testing.

Mobile vs. Online Market Research: What is the difference?

Compared with pen-and-paper, phone and computer research methodologies mobile and online are relatively new. What are the differences between these methodologies?

Benefits of Mobile Market Research

Consumer behavior is shifting, and market research evolves to adopt this change. Connecting businesses with hundreds of thousands of consumers via smartphones, what benefits mobile market research provides to businesses?

Amazon's Retail Expansion Strategy

Amazon is dominating e-commerce, and by acquiring Whole Foods and initiating Amazon Go, Amazon is about to change the retail as we know it. With all these news, what is Amazon's strategy behind these moves?

Recent Posts

Blockchain: The Revolutionary Technology of the Digital World

IBlockchain technology, although initially introduced in Satoshi Nakamoto's 2008 Bitcoin paper, now spans a wide range of applications from the financ...

Read more

Impressive Rise of Artificial Intelligence

In recent years, artificial intelligence (AI) technology has been at the forefront of advanced and emerging applications in many fields. Deep learning...

Read more

How to Write a Good and Effective Research Brief

As Twentify, we believe a well-written research brief sets the foundation for a successful research study. In this blog post, we will discuss how to w...

Read more

Latest E-Commerce Trends in Turkey with the Details of 8 Categories

AIn the last couple of years, Turkey has become one of the most intriguing markets for the booming e-commerce industry. Since the first report we publ...

Read more